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Posted January 26, 2010 by admin in Condo for Sale
 
 

Top 3 Property Endorsers – Is Property Purchase Affected by Its Endorser?


Many billboards along EDSA Metro Manila have been showcasing of celebrities to promote their projects. The intended effect of course is that the status and of the endorser would transfer to the project being promoted and of course will translate to sales.

Among the , three stand out nowadays:

3. is now the face of ‘s first condominium project in Metro Manila called La .

La is a located along Mother Ignacia Avenue just across ABS CBN. Since La is Sta Lucia’s first high

rise project – sales performance of 2009 has been a little slow. Let us see if John Lloyd can rub off his

following for this project.

John Lloyd for La Breza

2. is  Century Properties new model. He now appears at flyers, websites, billboards and print ads. As the developer mentioned, Piolo embodies their . Young, Successful, Go-getter. 

Piolo Pascual for Century Properties

1. for SM Residences is the top endorser for 2009 appearing EVERYWHERE in Metro Manila. Inside SM Malls, Ou tside SM Billboards, EDSA, SLEX, street posts, flyers, everywhere ! This Marimar phenomenon that brought stardom – almost an instant one propelled Marian to be Kapuso’s Number 1 Leading Lady and also making her the top property endorser of 2009.

Marian Rivera for SM residences





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